In 1931, Richard Hollingshead Jr. owned and worked in his own automotive supply store called Whiz Auto Products Company. Always on the lookout for the next great new idea, Hollingshead noted that even though the Great Depression was in full swing, people still found money to attend movies at their local theater. He pondered the means to combine his auto parts business with movies and dreampt of opening a deluxe gas station and auto repair shop that featured a restaurant and movies for the customers to watch while they customers waited for their car repairs to be completed. To bring his dream to fold, Hollingshead began by experimenting with the “outdoor movie” concept (and as he progressed, the concept morphed to exclude the gas station and auto repair business).
Hollingshead t...
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